Dentsu International global CEO Wendy Clark
Its principal services are communications strategy through digital creative execution, media planning and buying, sports marketing and content creation, brand tracking, and marketing analytics.
Following a new succession of leaders and a rash of acquisitions (including data specialist Merkle and contract publisher John Brown Media), Dentsu’s UK.
The company rebranded in September and said: rebranding “will allow all Dentsu employees to deliver on the group’s philosophy of true client-centricity through ‘open teaming’—the concept of all employees realizing innovation for clients from anywhere.”
Dentsu Aegis Network’s 10 Global Brands are Dentsu (Full Service), Dentsu X (Media), Carat (Media), Vizeum (Media), MKTG (Event and Sports Marketing), Posterscope (Out-of-Home), McGarry Bowen (Creative), iProspect (Performance Marketing), Isobar (Digital/E-commerce/Consulting) and Merkle (Data/CRM).